Great custom apparel lives on your people. customers. team. fans. employees.

704 Supply Co. helps businesses and event organizers produce custom apparel. We handle everything from blank selection and design to production and delivery, with the expertise and quality control you won’t get from a self-serve platform.

Shirts

Polo's

Hoodies

backpacks

Headwear

Outerwear

Socks

And More...

OUR SERVICES

What We Do

Our offerings are designed to support company culture instead of just checking a merch box.

Custom Branded Apparel

This is the core of what we do. Shirts, hoodies, hats, polos, jackets, bags, socks, drinkware, and more, ordered in quantity and customized for your business. We help you choose the right products, get your artwork production-ready, and quality check everything before it ships. Most orders start and end right here.

Access to major brands
Once your order is ready, here's how we can get it to your team.

Bulk Delivery

Everything ships to one location. Simple, straightforward, and the most common way orders go out.

Kits & Packaged Sets

We source, assemble, and ship branded packages in-house. A good fit for new hire onboarding, client gifts, holiday packages, and company events where presentation matters.

Company Webstores

For ongoing apparel needs, we build and manage a private Shopify store connected to our warehouse. Employees order what they need and it ships directly to them, with no involvement required from your HR or Ops team.

Our Process

How an order comes together

We’ve stripped away the noise. What remains is a straightforward path from understanding your needs to delivering apparel your team actually wants to wear.

The process starts with a straightforward conversation about what you need, when you need it, and what you’ve tried before. We ask the right questions upfront so nothing gets missed later.

We recommend products that fit your use case and budget, handle the artwork setup, and walk you through proofs before anything goes to production. If something isn’t going to work, we tell you before it becomes a problem.

Once you approve the proof, we manage production and inspect the finished goods before they leave. You get updates along the way without having to chase anyone down for them.

Orders ship however works best for you, whether that’s a single delivery to your office, split shipping to multiple locations, or individual packages going directly to your team. We handle the logistics end to end.

HERE’S THE DEAL

Most companies have already placed an order online and wish they hadn't.

The self-serve platforms make it look simple. You pick a product from a catalog, upload a logo, approve a digital mockup, and wait for the box to arrive. What usually shows up is a shirt in a fabric nobody liked, in sizes that don’t quite match what was ordered, decorated in a way that looked fine on screen but not so great in person.

By that point the budget is gone, the event has passed, or the new hires have already started, and someone is left figuring out how to reorder quickly without making the same mistakes. It’s a pattern that happens constantly, and it happens because most platforms are designed to move orders, not to get them right.

I purchased branded Tiny Money gear and their team nailed it. Outstanding quality with speed from a high integrity team. Helluva combo!

Ted Williams, Founder Tiny Money & Axios Charlotte

ted williams tiny money

What you get when you work with us instead of a self-serve platform.

Real people, real guidance

Every order comes with hands-on support from an experienced team that knows apparel. We help you choose the right products, get your artwork right, and make sure the final product looks the way it should before it ships.

You always know what you're going to get

With self-serve platforms, the gap between what you approved on screen and what shows up in the box can be significant. We quality check everything before it leaves, so there are no surprises when it arrives.

Everything managed for you

From your first inquiry to final delivery, we own the process. No chasing vendors, no spreadsheet logistics, no boxes of wrong sizes showing up at the office, no reorders. You get the operational infrastructure we built running 704 Shop, applied directly to your company.

Trusted by organizations across Charlotte and beyond.

Long-term apparel partner for national brands and growing organizations

Proven programs for large-scale events and distributed teams

One client reduced apparel waste by 60% while improving employee adoption

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“704 Supply Co. delivers retail-quality design and a consultative process that I haven’t found anywhere else.”

Josh Lucas

Global Brand Director at GlobalLogic

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“704 was an outstanding collaborator for our YMCA races. They delivered high‑quality runner tees and custom merch with speed, creativity, and reliability. Andy and his team are easy and fun to work with!”

Dalton Moore

Vice President, YMCA Greater Charlotte

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“We urgently needed a reliable platform for high-quality shirts and accessories for our volunteers and staff, and 704 Supply Co has been the perfect solution.”

Davier Lopez-Rodriguez

Special Projects, City of Charlotte

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“Andy and the team at 704 have always been great to work with! They’re a fun crew to collaborate with. Our customers always want more hats from 704!”

Luz Heilman

Director of Marketing at Summit Coffee

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“What truly sets 704 Supply Co. apart is their reliability and attention to detail. They communicate clearly, meet deadlines, and consistently go above and beyond to ensure everything runs smoothly.”

Anthem Rugby

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“704 Supply Co. is fantastic to work with. They are reliable, responsive, and consistently deliver high-quality products. The ordering process is smooth, turnaround times are quick, and they’re always flexible with our needs!”

Starr Rivera

Senior Analyst, Method

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“704 has been an outstanding partner for our employee celebrations. Andy and his team are responsive, efficient, and deliver high-quality orders quickly. Our employees love the designs, and we appreciate their ongoing support and communication.”

Amanda Dennehy

Human Resources Generalist, PetScreening

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“704 Supply consistently delivers fresh, creative ideas. We truly value their ability to translate a vision into a product that is both meaningful and high-quality From the materials to the final product, they are responsive and collaborative.”

Courtney Oates

Marketing and Events Director, Nourish Up

Let's build something your team will actually wear.

Whether you know exactly what you need or you’re still working through the details, we’re easy to talk to, and there’s no pressure to commit until everything makes sense. Most people find that one conversation is enough to get a clear picture of what’s possible and what it will cost.

Woman wearing a Duke's mayonnaise cap and a gray sweater.

THE SHIFT — RETAIL VS. SWAG

What Makes Retail-Quality Corporate Apparel Different?

Your team doesn’t compare your corporate apparel to other branded merchandise. They compare it to what they already wear: Nike, Patagonia, Lululemon.

After a decade in retail, we learned something critical: when apparel meets the standards people expect from their favorite brands, they wear it. When it doesn’t, it disappears.

704 Supply Co. applies retail-grade sourcing, thoughtful design, and real wearability to every custom corporate apparel program we manage. We choose fabrics the way we’d choose them for our own retail line, test fit and comfort the same way, and proof every design with the same care.

The difference shows up in adoption rates, in repeat wear, and in pride. You end up with better quality, fewer pieces, and gear that feels intentional, building culture every time it’s worn.

WHY RETAIL EXPERIENCE MATTERS

Why Does Retail Experience Matter for Corporate Apparel?

704 Shop started as a way to give Charlotte something it didn’t have: local apparel worth wearing every day, built without gimmicks or shortcuts. Just well-made gear that represented the city honestly.

Over ten years, we’ve produced 20,000+ pieces and seen what gets worn and what gets returned. We’ve learned which fabrics hold up and which don’t, tested hundreds of blanks, worked with dozens of decorators, and refined our standards relentlessly.

That experience doesn’t translate automatically to B2B but it gives us a foundation most vendors don’t have. We’re not guessing about quality or learning on your program.

When you partner with 704 Supply Co., you’re working with a team that approaches custom corporate apparel the way we approach retail: with care, consistency, and a deep respect for what people choose to wear.

Ask yourself this: would your team wear your current company gear on a weekend? If the answer is no, let’s change that.

Student in lecture hall wearing a Niners sweatshirt.